Sony's budget 2008 W-series compact — 7.2MP CCD, Zeiss 4x 32-128mm zoom, optical viewfinder, Memory Stick Duo.
The Sony Cyber-shot DSC-W110 was the entry model in the January 2008 wave of Sony's W-series pocket compacts, announced alongside the closely related DSC-W115, DSC-W120 and DSC-W130. It brought a 4x zoom to the budget end of the range when most rivals still offered 3x, and was sold in the UK as a step up from the basic S-series.
It paired a 7.2-megapixel 1/2.5-inch Super HAD CCD with a Carl Zeiss Vario-Tessar 4x zoom covering 32-128mm equivalent at f/2.8-5.8. Framing was via a 2.5-inch 115k-dot LCD or a small optical viewfinder. ISO ran from 100 to 3200, with face detection and Smile Shutter from Sony's BIONZ processor. Video topped out at 640x480 MPEG1; storage was Memory Stick Duo/PRO Duo plus 15MB internal memory, power the NP-BG1 pack. There was no optical stabilisation.
As a simple point-and-shoot it suits casual snapshots, holidays and anyone after the mid-2000s CCD look in a genuinely pocketable body. The optical viewfinder is a bonus in bright sun, but the lack of stabilisation means the long end of the zoom needs decent light, and the fastest useful ISOs are the lower ones.
On the used market check the NP-BG1 battery holds charge — cells and chargers are cheap and widely cloned. Confirm a Memory Stick Duo card is included or budget for one, as the format is discontinued and SD does not fit. Inspect the telescoping lens for dust, check the LCD for bleed, and verify the flash charges.